Filed under: Technology | Tags: Athletics, Culture, Customization, Out of Home/Ambient, Technology
Sporting events are the ultimate public spectacle, but it seems that soon, that spectacle might just shrink to fit in your pocket.
PSFK reports that the Chicago Cubs, one of the only major sports teams without a Jumbotron, is considering allowing fans to instead use their smartphones as “their own personal jumbotrons” to view replays and stats during the game.
Such an exciting innovation would have the potential to deliver (and monetize) portable personalized content on demand—even adding a greater element of interactivity—but what might it do to the experience of watching as a mass, a community of fans? With eyes glued to individual screens, we are alone together—an experience unlike that which we currently seek out in sporting events as larger-than-life occasions that bring people together in celebration and camaraderie. Just something to think about.
Leave a Comment so far
Leave a comment